Digital Marketing Services
Digital marketing is a broad term that encapsulates a number of subsequent practices delivered through various digital platforms and devices with the goal of driving some kind of user interaction.
Digital marketing includes a number of online marketing techniques and tactics, such as search engine optimization (in our case, cleveland seo services), search engine marketing (SEM) and link building. It also includes channels that serve or provide access to digital media like various tube channels, in-game and apps. The primary objective is customer engagement, providing users a way to interact with your brand at the right place and the right time. It may serving a series of ads that correlate to what users/your customers are searching for or re-engaging users who may have already seen or interacted with your message.
Are You Only Focused On Digital?
The way we see it, while we would love to be all things to all people, our experience has been rooted in the digital space. Having spent the bulk of our professional careers dealing with researching, designing, developing and delivering solutions on the web; it just makes sense that we focus on digital marketing.
SEO (search engine optimization)
- Keyword Research
- On-page Optimization
- Off-page Ranking Factors
- Optimization/Technical Audits
- Content Analysis
SEM (Search Engine Marketing/Paid Search/PPC)
- PPC (Pay-Per-Click Advertising)
- Network Evaluation
- Adwords Account Audits
- Paid Search/Inclusion Advertising
- Audience Engagement, Participation, Communication
- Ad and Media Buys
- Competitor data into opportunities
- Channel Optimization and Management
- Design/Template Creation
- List Scrubbing and Management
- Content and Scheduling
Looking for more details on what comprises digital marketing?
Questions about what our process can do for your business? Looking for an agency partner to handle your digital marketing, SEO, SEM or help figuring out what to do about your social media or email marketing? Or maybe you found a couple boxes of old comics in the attic that you don’t know what to do with?